• Home
  • Visual Identity (Web Standards)

Visual Identity (Web Standards)

Guideline
Purpose: 

To articulate the requirements for the use of visual identity and branding elements across the KU web ecosystem.

Applies to: 

All KU campuses

Campus: 
Edwards
Lawrence
Leavenworth
Juniper Gardens
Parsons
Pittsburg
Salina
Topeka
Wichita
Yoder
Medical Center, Kansas City
Policy Statement: 

The central resource for KU brand standards and guidance is located at KU Brand Center.

Contact: 

Office of Public Affairs
publicaffairs@ku.edu
785-864-7100

Approved by: 
Vice Chancellor for Strategic Communications and Public Affairs
Approved on: 
Friday, January 30, 2015
Effective on: 
Friday, January 30, 2015
Review Cycle: 
Annual (As Needed)
Keywords: 
brand center
Change History: 

06/06/2024: Completed sentence for guideline statement.
05/10/2024: Updated link to webpage.
01/30/2015: Added to Policy Library.

Information Access & Technology Categories: 
Information Technology
Operational Categories: 
Communications
Personnel: Faculty/Academic Staff Categories: 
Workplace Rules & Guidelines
Personnel: Staff Categories: 
Workplace Rules & Guidelines
Personnel: Student Employees Categories: 
Workplace Rules & Guidelines

Can't Find What You're Looking For?
Policy Library Search
New Policies in the last 30 days
KU Today
One of 34 U.S. public institutions in the prestigious Association of American Universities
Nearly $290 million in financial aid annually
44 nationally ranked graduate programs.
—U.S. News & World Report
Top 50 nationwide for size of library collection.
—ALA
23rd nationwide for service to veterans —"Best for Vets," Military Times